Aaron Walz

EDUCAUSE Publications

  • Running a BI Shop: Part Four, Marketing Your Products
    • Article
    • Author

    In the first three parts of this series, we covered strategic planning, building the organization, and managing the work, respectively. In this fourth and final installment, we focus on how to market your business intelligence program's products at your higher education institution.

  • Running a BI Shop: Part Three, Managing the Work
    • Article
    • Author

    Part three of this four-part series covers managing the work in establishing a business intelligence program at a higher education institution. Part one covered strategic planning; part two covered building the organization; and part four covers marketing your products.

  • Running a BI Shop: Part Two, Building the Organization
    • Article
    • Author

    Part two of this four-part series covers building the organization for establishing a business intelligence program at a higher education institution. Part one covered strategic planning; parts three and four cover managing the work and marketing your products.

EDUCAUSE Presentations