Biography

I help people and organizations reveal new perspectives about audiences, contexts and needs, identifying opportunities and getting better and more efficient outcomes.

Presently, I collaborate with Raising the Floor (digital equity), serve in the Advisory Board of the Doug Engelbart Institute (boosting Collective IQ) and the FHR Scientific Committee (pwd). I also advise/consult with people and organizations in diverse industries (i.e. AI, VR/AR, education, travel, publishing, health, consumer brands, etc.).

I thrive in providing my more than 3 decades of experience intertwining creativity, technology and psychology, to help organizations gain new insights about the “the big picture”.

My academic research includes the “Emotion-Centered Design” method (2015), “The Joy of e-Learning” (2007), and the “Ten Emotion Heuristics” (2006, methodology adopted by Microsoft in 2020).