Kyla Farroll


Kyla is the Associate Director of Enterprise CRM & Engagement Solutions for UW-Madison, overseeing enterprise marketing automation and campus-wide CRM implementation. She has 30 years of higher education experience in student-facing and technology implementation roles. Kyla is active in the Salesforce community as co-leader of the Upper Midwest Higher Education User Group and is serving her first term with the Higher Education Advisory Council. She is certified as a Salesforce Administrator, Service Cloud Consultant and Education Cloud Consultant. Kyla earned her BA degree in Journalism from Eastern Illinois University and MA degree in Media Communications from Webster University.

EDUCAUSE Presentations