Paula Curtis is creative, pragmatic and passionate about designing products with a real-world understanding of the target market and users. She has 20 years of experience as an advocate for user-centered design. She has worked with large organizations, such as Xerox and Hewlett-Packard, as well as a consultant to businesses of varying sizes and flavors.
Paula has collaborated on the design of products ranging from hardware (surgical devices, office products, scanners) to software (stand-alone applications, web-based apps) to web sites (marketing, e-commerce, product support). She also trains product teams in methods to improve the user experience.
