IT may fear the "M" word, but embracing marketing can help make the IT department more approachable and understanding of its customers' needs.
BiographyRandall Alberts is the Assistant Director, Project Management for Ringling College of Arts and Design in Sarasota, Florida. In this role Randall is responsible for delivering cross functional projects for the university as well as continuing to refine the project management process. Randall is head of the IT PMO as well as the telecommunications and Audio Visual departments. Prior to joining Ringling, Randall was the Sr. Project Manager at Georgia State University in Atlanta, Georgia. While there Randall established a project management office as well as a documented project management process for the central IT organization.
Before moving to higher education, Randall worked for seven years with Delta Air Lines where he was responsible for building and maintaining call centers in the United States as well as Japan, India, Mexico, Brazil, the United Kingdom, and Peru. Randall earned his Masters of Science in Management from Georgia State University and an undergraduate in Communications from Berry College in Rome, Georgia. Randall is a certified Project Management Professional (PMP) through PMI, holds a Six Sigma Black Belt, and have been certified in ITIL foundations.
Randall has published and presented papers on Change and Project Management at both PMI and EDUCAUSE Conferences at regional and national levels. In 2010, Randall released an eBook for Kindle and iBooks titled, "Project Management goes to College". In his book, Randall lays out a basic project management methodology that can be applied at colleges and universities to improve IT project implementations.
This ECAR research bulletin reveals the methodology used by Georgia State University to define and rank information technology projects.
This research bulletin explores the methodology used by the Georgia State University Information Systems and Technology division to manage large, cross-divisional IT projects and track all IT staff time.
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